Star Search 2007

On 4th November 2007, a total of six participants took part in the recent Star Search 2007. It was broadcasted ‘live’ over Channel 8 and was warmly received by Singaporeans viewers. The show consisted of many different parts such as talent time, movie character mimicking, musicals and impromptu acting. This shows that the Singapore media industry is trying to innovate itself through searching for new talent. One fine example is the musical segment of the Star Search. In the past, the musical section included every finalist. However this year round, the musical only includes two finalists per time. Personally, on an artistic note, I feel that this would be better as each finalist would be entitled to more time to express him/herself and allows a fairer assessment of the individual.

In addition, Star Search competition this year had the honour of President S.R Nathan presiding over the event. Thus, this would add on to the prestige and glory of this event. Furthermore, there were also a lot of different awards made available to the finalists. Therefore, this means that the finalists have more reasons and motivation to work harder. This would also inspire other potential candidates to join the competition due to the attractive prizes and awards. Thus, Singapore would be able to gather more talents that would have otherwise been very hard to seek without the allure of the prizes.

Yet, the drawback of this Star Search, as with other talent-related events, is that there were already many talent competitions like the Campus Superstar, Project Superstar and many others earlier this year. By now, many Singaporeans would probably have been “desensitised” to similar events like talent search, subsequently leading to events held at a later part of the year to receive less attention as the people’s interest and enthusiasm would have waned by then. In my humble opinion, I feel that the surest way to keep the audiences’ attention is to continually come up with fresh ways of searching for talent, rather than conventional types of talent searches where the activities required of the participants are always repeated. Slowly but surely, a bright future awaits the Singapore Arts Industry.

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